With ten vehicle segments reporting average month-on-month cash Target Price reductions of up to 20% (in relative terms) it is unsurprising to note that the all-segment average has again dipped to an all-time low.But with four vehicle segments (city cars, small cars, executive cars, and convertibles) noting corresponding increases of up to 11.2% (in relative terms) in the typically achievable transaction price saving, the overall rate of decrease of cash Target Price discounts has slowed.This means that consumers can currently expect to haggle an average 3.5% (£1560 per car) discount when buying a new car.After allowing for dealer contributions towards manufacturer-backed finance offers this figure drops to £1321 per car. But with an average £820 per car available as a finance deposit allowance (based on an average 6% APR PCP) the total (cash and finance) average Target Price discount is £2141 per car.Recent reductions in the value of manufacturer finance support appear to have peaked, with the average PCP APR down month-on-month from 6.1% to 6% and the corresponding finance deposit contribution figure up from £746 per car to £820.While the overall average Target Price discount continues to struggle to break out of its downward trend, the average cash Target Price discount for electric cars (2.3% or £1208 per car) reveals a dip of just 5.4% (in relative terms) over the last 12 months.As supply issues for both ICE and electric vehicles start to improve over the remainder of 2022 and competition between electric models continues to increase, we expect to see Target Price discounts starting to rise.Smart dealers are currently the most generous when offering an average cash Target Price discount across a model range at 8.5%, followed by Nissan at 6.6% and Peugeot at 6.4%.Renault has the biggest decrease in the typically achievable cash Target Price discount, with a 2.4% reduction across the range, down from 7.3% to 4.9%.[/logged_in]