A third of current used car buyers originally intended to buy a new car

A third of current used car buyers originally intended to buy a new car

Financial factors and availability issues are making hopeful new car buyers purchase used cars instead, with almost a third of used car buyers saying they originally wanted something new

Nearly a third of used car buyers polled told What Car? they were originally in the market for a new vehicle but switched to pre-owned models in search for better deals and vehicle availability.

With the ongoing microchip shortage continuing to impact new car lead times and vehicle specification levels, we polled 1619 in-market buyers as part of our latest weekly industry research to understand how the shortage is affecting demand.

Of the 46% of in-market buyers looking to purchase a used car, 31% said they were originally in the market for a new car but switched to the used market for better access to vehicles and to reduce their spending. This is an increase of 7% since June, when we first issued the same set of questions.

What Car? Insights
share