Matthew Avery
Director of research
Thatcham Research
Matthew is Director of Research at Thatcham Research. His current role involves liaison with insurers, vehicle manufacturers, legislators and global NCAP initiatives in all aspects of crash testing, with a view to encouraging safer designs and more cost effective vehicle repair.
Matthew has led much of the research work into ADAS testing, is a board member of Euro NCAP and has been pivotal in the definition of test procedures to evaluate Autonomous Emergency Braking Systems (AEB) – these tests now being integrated into the UK Insurance Group Rating system and Euro NCAP, and include pedestrian and cyclist detection crashes. His latest work has supported the development of new Lane Support and Junction Crash prevention test procedures.
Matthew acts as a key technical advisor for the UK insurers and works with the Association of British Insurers advising in new assisted and automated driving technology and its future implications, feeding into new UK Government Legalisation around autonomous cars.
Matthew was awarded the prestigious Prince Michael of Kent 2009 Premier Safety Award in recognition of his pioneering work in vehicle safety. In 2011, he was awarded the US Government Special Award of Appreciation for his contribution to the field of traffic safety and in 2016 his team achieved the Global NCAP award for its pioneering work in AEB. Most recently, he reached number 21 on the ABP Power list of the top 40 most influential people associated within the insurance body repair industry.
Prior to joining Thatcham, Matthew worked briefly at British Airways Engineering before moving to the Atomic Energy Authority. He has authored papers in the area of crash research and injury prevention and is married with two children, who always adjust their head restraints!